Ghanaian society is hierarchical. People are respected because of their age, experience, wealth and/or position. Older people are viewed as wise and are granted respect. In a group one can always see preferential treatment for the eldest member present. With respect comes responsibility and people expect the most senior person to make decisions that are in the best interest of the group. Customs are often passed on through the extended family, and the customary leaders or chiefs, are given historical authority over social, family, and land-related matters. Relationships within traditional society are based on family membership, inherited status, and ancestral beliefs. In modern society, relationships are determined by achieved status, formalized education, membership in professional associations, and ethinic affiliation. The result is that, even those who live primarily in the modern urban settings remain bound to traditional society through the kinship system and are held to the responsibilities that such associations entail.

An interesting cultural variation among the Akan, or Ashanti and Fanti people, is that affiliation within the clan is through women. Mothers have a higher status as in their point of view people get their blood from mothers.